The Journal of Magnetic Resonance (JMR) has been publishing important contributions from NMR spectroscopists since 1969. Some of these contributions have become "classic papers" and have been sited thousands of times. A play list of videos has been assembled on YouTube highlighting some of the most significant contributions in NMR spectroscopy over the last few decades. The research is described anecdotally (and in some cases very humbly) by the original authors in the videos. I think you will enjoy putting faces to the names of the authors of these highly cited papers.